Discovery Reality

For many people, owning and operating their own business is the ultimate American dream. On average, more than 540,000 new businesses a month will launch in the United States, but what separates a good idea from one that just reads well on paper? Enter the experts who are offering not only a cash investment, but sweat equity to burgeoning businesses on "Blue Collar Backers." With traditional banks and lenders rejecting over 80% of small business loans, there's been a resurgence of a new breed of investors. They provide cash and, more importantly, a hands-on approach to help men and women's dreams become reality. Each week, a panel of top-notch professionals from various fields and trades will share their personal experience, get their hands dirty, and provide the necessary funds to help a few budding entrepreneurs make their big dreams a reality. But how does a business stick out in this ever-competitive market place? And what's the best decision for the business to move forward?